"Moedani", which means square in Georgian, always played a special role in everyday life of Tbilisi. As all the roads from east or west led to Avlabari, it’s a true crossroad of history and nowness. In the historic center of the city, in the place where locals, passers-by or merchants tired of traveling used to gather, the new vibe of the city is created.
While history and heritage occupy a large place in the project concept, it is undoubtedly a space for twenty-first century people, tailored to their diverse interests and needs. Moedani will combine all in one - common work and alternative exhibition spaces, large yard, cafes, bars and shops. It's a very loud place, bold and full of life, which welcomes everyone who follows a modern lifestyle
Moedani is as diverse as its guests - full of colors, stories and opportunities. The brand slogan is "a place to…" and, it turns out, the visitors themselves decide what actual Moedani is - a place to live, have fun or work, relax, listen to music, meet friends and collect new impressions.
And this is exactly how the modern brand for modern people was created.